You’ve taken the leap. You’re finally working for yourself.
No more boss. No more rigid 9 to 5. Just you, your ideas, and the freedom to build something meaningful.

Just you and the vision of independence that Insta - Entrepreneurs are selling.

But here’s the truth that catches most new entrepreneurs off guard:

Starting your own business is an exciting journey—but it can also feel overwhelming. At the St Thomas and Elgin Small Business Enterprise Centre, we guide entrepreneurs through each step of the process. Whether you're launching a side hustle or diving into full-time entrepreneurship, here’s a simple 10-step guide to help you get started in Ontario. ​

In today’s business world, sustainability is no longer just a trend—it’s a powerful strategy that can drive growth, boost brand loyalty, and even reduce costs for small businesses. Implementing sustainable practices doesn’t always mean big investments or complex overhauls. Here’s how embracing sustainability can benefit your small business and help you stand out in a crowded marketplace.

Why Every Small Business Owner Should Start with a Minimum Viable Income 
For many aspiring entrepreneurs, launching a business is fueled by passion, purpose, and the dream of independence. But somewhere between that dream and sustainability lies a crucial but often overlooked concept: the Minimum Viable Income (MVI). 
Just as a Minimum Viable Product (MVP) helps test and validate a product idea with minimal resources, Minimum Viable Income is the baseline monthly income a business owner needs to cover personal and essential business expenses. Understanding and building toward your MVI early on is a strategic move that can determine whether your business survives—and thrives.